Recap: FASHION BLOGGERS CONNECT @ The Beauty Expo 2011


Find more photos like this on SFFAMA: Fashion For The People

[ Photos By: SHAUN TIANGSING, 2011 All Rights Reserved ]

Fashion Bloggers @ The Beauty Expo 2011 from SFFAMA on Vimeo.

  • / READ THE WONDERFUL PANELS’ TESTIMONIALS BELOW:

/ “The Beauty Expo was a fantastic evening of bloggers, models, designers and beauty. It was a great opportunity to connect with old friends and meet new people in the industry. The event was well organized, everything ran on time. I received a lot of useful insight from the Fashion Bloggers Connect panelists. And, as always I look forward to attending the next SFFAMA event!”

/ Thanks so much for asking me to participate in the Bloggers Connect panel.  I was honored to be selected!  As usual SFFAMA put together an exciting event & the turnout was fabulous.  It’s awesome to have the opportunity to network with other fashion industry professionals in a casual atmosphere.  I definitely need to make the effort to attend more SFFAMA events.  It’s always worth the long drive for me!  Thanks for all the work you do, Owen Geronimo, & thanks again for asking me to participate.  You always throw the best parties!

/ Every event with SFFAMA is one of community. It’s about connecting the creative minds that are bursting forth from this localised hub of style and technology. I feel honored to be a part of this movement as we bring the spotlight onto San Francisco. Thank you Owen Geronimo and SFFAMA!

/ I was asked to speak on a panel with 3 fabulous ladies about fashion blogging. It as such a terrific event. By the end it was standing room only. The crowd had great questions and feedback for us and overall it was a very inspiring evening. After suffering from a lack of inspiration and an enormous creative block I’m starting to feel passionate about doing stuff again.

SFFAMA’s FASHION BLOGGERS CONNECT. Where fashion bloggers are given various platforms to promote themselves, share new tech and innovative ideas in continuing to revolutionize the fashion industry with the guidance of San Francisco Fashion And Merchants Alliance.

SAN FRANCISCO FASHION AND MERCHANTS ALLIANCE, INC. is a California non-profit corporation, the leading institution in the San Francisco Bay Area’s fashion industry. SFFAMA, Inc.is a social development network that champions various sustainable projects in support of the thriving local fashion industry in the San Francisco Bay Area.

By utilizing the latest technology in social media marketing and hosting innovative industry-related events, SFFAMA, Inc. promotes creative synergy and productive business opportunities for our members.

For more information contact: Owen Geronimo, SFFAMA Founder at contact@sffamainc.org.

COMING SOON: PRET-A-PORTER SF, SAN FRANCISCO FASHION WEEK ™ 2011. Watch videos @ SFFASHIONTV  . JOIN SFFAMA. 

Charleston Pierce on top of his game @ The Beauty Expo 2011, Model Boot Camp

[ Charleston Pierce with model, Stephanie Williams ]

[ Charleston Pierce with model, Nicholas Antunes ]

The electric presentation of CHARLESTON PIERCE during the model boot camp at The Beauty Expo 2011 was undeniable. He wowed the crowd. It was a very full house. THANK YOU MR. PIERCE !

[ Above Photos By: SHAUN TIANGSING, 2011 All Rights Reserved ]

Charleston Pierce @ The Beauty Expo 2011 from SFFAMA on Vimeo.

Charleston Pierce has built a reputation in San Francisco and the Bay Area as one of the top fashion show producers by producing casual, high-end and all levels in between of fashion shows and fundraisers throughout the Bay Area.

In 2005, Charleston was appointed model coach and runway trainer by Macy’s Passport. He also took on the honored role of training the member/models in the Junior League of San Francisco’s annual fashion show fundraiser from 2008-2010. He was further honored by being nominated as a 2008 Man of the Year Candidate for the Leukemia and Lymphoma Society.

Now, in 2010 he as been awarded Best Fashion Show Producer and Best Creative Director by the Bay Area Fashion Awards.

FASHION BLOGGERS CONNECT @ The Beauty Expo 2011. THANK YOU Speakers

[ L-R: Alison Messinger of Eclectic à la Mode, Molly Covert of Rabbit Foot Fern, Nicole Lindgren of Style Bust, Nicki Frye of Nickie Noel ]

[ L-R: Alison Messinger of Eclectic à la Mode, Molly Covert of Rabbit Foot Fern ]

[ L-R Nicole Lindgren of Style Bust, Nicki Frye of Nickie Noel ]

[ L-R: Alison Messinger of Eclectic à la Mode, Molly Covert of Rabbit Foot Fern,  Nicki Frye of Nickie Noel & Nicole Lindgren of Style Bust,  ]


[ It was a packed house, with Brad Carrick, co-hosting the workshop moderated by: Owen Geronimo ]

[ Above Photos By: SHAUN TIANGSING, 2011 All Rights Reserved ]

SFFAMA’s FASHION BLOGGERS CONNECT. Where fashion bloggers are given various platforms to promote themselves, share new tech and innovative ideas in continuing to revolutionize the fashion industry with the guidance of San Francisco Fashion And Merchants Alliance.

SAN FRANCISCO FASHION AND MERCHANTS ALLIANCE, INC. is a California non-profit corporation, the leading institution in the San Francisco Bay Area’s fashion industry. SFFAMA, Inc.is a social development network that champions various sustainable projects in support of the thriving local fashion industry in the San Francisco Bay Area.

By utilizing the latest technology in social media marketing and hosting innovative industry-related events, SFFAMA, Inc. promotes creative synergy and productive business opportunities for our members.

For more information contact: Owen Geronimo, SFFAMA Founder at contact@sffamainc.org.

COMING SOON: PRET-A-PORTER SF, SAN FRANCISCO FASHION WEEK ™ 2011. Watch videos @ SFFASHIONTV  . JOIN SFFAMA. 

Fashion Minutes with the judges of THE BEAUTY EXPO 2011

SFFAMA would like to THANK all the judges of THE BEAUTY EXPO 2011.

Greg Griffin of The Barber Lounge @ The Beauty Expo 2011 from SFFAMA on Vimeo.

Amy Soderlind of Refuses to Label @ The Beauty Expo 2011 from SFFAMA on Vimeo.

Brad Carrick of Solz Shoes @ The Beauty Expo 2011 from SFFAMA on Vimeo.

Mario Benton of Mario B. Productions @ The Beauty Expo 2011 from SFFAMA on Vimeo.

This year’s Beauty Expo was divided into three segments.  The event began with Fashion Bloggers Connect featuring local fashion bloggers Nicole Lindgren of Style Bust, Nicki Frye of Nickie Noel, Molly Covert of Rabbit Foot Fern and Alison Messinger of Eclectic à la Mode. Charleston Pierce held a very inspiring model boot camp.  Seven teams competed in the styling competition for the most creative make-up and hairstyles. Judges included Greg Griffin of Barber Lounge, Brad Carrick of Solz Shoes, Mario Benton and Amy Soderlind of Refuses To Label. The fashion installation was presneted by Pink Weave, Sincerely Varunee and RockChiq with Kate Knuvelder’s jewelry collection. The event was held at Pigment Cosmetics.

SAN FRANCISCO FASHION AND MERCHANTS ALLIANCE, INC. is a California non-profit corporation, the leading institution in the San Francisco Bay Area’s fashion industry. SFFAMA, Inc.is a social development network that champions various sustainable projects in support of the thriving local fashion industry in the San Francisco Bay Area.

By utilizing the latest technology in social media marketing and hosting innovative industry-related events, SFFAMA, Inc. promotes creative synergy and productive business opportunities for our members.

For more information contact: Owen Geronimo, SFFAMA Founder at contact@sffamainc.org.

COMING SOON: PRET-A-PORTER SF, SAN FRANCISCO FASHION WEEK ™ 2011. Watch videos @ SFFASHIONTV  . JOIN SFFAMA. 

Fashion Minutes with the speakers of Fashion Mash-Up 05/19/2011

Gerry Kelly of Sonas Denim @ Fashion Mash-Up from SFFAMA on Vimeo.

Julian Dash @ Fashion Mash-Up from SFFAMA on Vimeo.

Indu Arora of Rock Chiq @ Fashion Mash-Up from SFFAMA on Vimeo.

[ L-R: JULIAN DASH of The Julian Dash Factory Fellowship, GERRY KELLYof Sonas Denim, INDU ARORA of RockChiq and Pink Weave, and BACCA DA SILVA ]

About ‘FASHION MASH-UP’. Our mission is to provide an open dialogue forum on how to develop innovative solutions to become better business entrepreneurs. This workshop was developed as a platform to discuss the business of fashion and arts through the utilization of current business models and technologies. As a thriving epicenter of independent talents, ‘FASHION MASH-UP” features local entrepreneurs, fashion designers, bloggers, retailers and techies in an effort to brainstorm and share new business solutions and to create an exchange network amongst peers in San Francisco’s fashion and art community. Presented By: San Francisco Fashion And Merchants Alliance.  

SAN FRANCISCO FASHION AND MERCHANTS ALLIANCE, INC. is a California non-profit corporation, the leading institution in the San Francisco Bay Area’s fashion industry. SFFAMA, Inc. is a social development network that champions various sustainable projects in support of the thriving local fashion industry in the San Francisco Bay Area.

By utilizing the latest technology in social media marketing and hosting innovative industry-related events, SFFAMA, Inc. promotes creative synergy and productive business opportunities for our members.

For more information contact: Owen Geronimo, SFFAMA Founder at contact@sffamainc.org.

COMING SOON: PRET-A-PORTER SF, SAN FRANCISCO FASHION WEEK ™ 2011. Watch videos @ SFFASHIONTV  . JOIN SFFAMA. 

THANK YOU! The Beauty Expo 2011 Sponsors

[ The AVEDA Team ]

[ Pictured: Oliver and Dino of FORDIE DINOSAURS, our bartenders of the evening on behalf of ROCK WALL WINES ]

[ Pictured: Oliver Lorenz, bartender of the evening for ROCK WALL WINES ]

  • ROCK WALL WINES. The Rock Wall Wine Company is part of a burgeoning urban winemaking scene. Located in Alameda, across from San Francisco, this boutique winery produces ultra-premium wines from multiple California regions. 

  • VIZL [ Pictured: Jack Grandcolas and Prosenjit Sen ]

[ Above Photos By: SHAUN TIANGSING, 2011 All Rights Reserved ]

==

This year’s Beauty Expo was divided into three segments.  The event began with Fashion Bloggers Connect featuring local fashion bloggers Nicole Lindgren of Style Bust, Nicki Frye of Nickie Noel, Molly Covert of Rabbit Foot Fern and Alison Messinger of Eclectic à la Mode. Charleston Pierce presided a very inspiring model boot camp.  Seven teams competed in the styling competition for the most creative make-up and hairstyles. Judges included Greg Griffin of Barber Lounge, Brad Carrick of Solz Shoes, Mario Benton and Amy Soderlind of Refuses To Label. The fashion installation was presneted by Pink Weave, Sincerely Varunee and RockChiq with Kate Knuvelder’s jewelry collection. The event was held at Pigment Cosmetics.

SAN FRANCISCO FASHION AND MERCHANTS ALLIANCE, INC. is a California non-profit corporation, the leading institution in the San Francisco Bay Area’s fashion industry. SFFAMA, Inc.is a social development network that champions various sustainable projects in support of the thriving local fashion industry in the San Francisco Bay Area.

By utilizing the latest technology in social media marketing and hosting innovative industry-related events, SFFAMA, Inc. promotes creative synergy and productive business opportunities for our members.

Brand Your Product at SFFAMA Events View more presentations from San Francisco Fashion And Merchants Alliance, Inc.

Branding Your Product With SFFAMA View more presentations from San Francisco Fashion And Merchants Alliance, Inc.

For more information contact: Owen Geronimo, SFFAMA Founder at contact@sffamainc.org.

COMING SOON: THE BEAUTY EXPO, PRET-A-PORTER SF, SAN FRANCISCO FASHION WEEK ™ 2011. Watch videos @ SFFASHIONTV  . JOIN SFFAMA. 

RECAP: Portfolio Night 05/25/2011


Find more photos like this on SFFAMA: Fashion For The People


[ Photos By: SHAUN TIANGSING ]

Portfolio Night is a platform created for fashion and art industry professionals including: models, photographers, stylists, fashion designers, bloggers, media professionals and graphic artists.  It is a networking event where attendees share their portfolio with others in a show-and-tell format.

Each presenter is given about 10 minutes to present their portfolio. Constructive criticism is given by the audience. It is a workshop environment where attendees are encouraged to brainstorm and share new ideas including career advises. Learn on a grassroots level and connect with guests who have the same goals and passion about their work in the arts and fashion industry. Brought to you by: San Francisco Fashion And Merchants Alliance, Inc.

SAN FRANCISCO FASHION AND MERCHANTS ALLIANCE, INC. is a California non-profit corporation, the leading institution in the San Francisco Bay Area’s fashion industry. SFFAMA, Inc.is a social development network that champions various sustainable projects in support of the thriving local fashion industry in the San Francisco Bay Area.

By utilizing the latest technology in social media marketing and hosting innovative industry-related events, SFFAMA, Inc. promotes creative synergy and productive business opportunities for our members.

For more information contact: Owen Geronimo, SFFAMA Founder at contact@sffamainc.org.

COMING SOON: THE BEAUTY EXPO, PRET-A-PORTER SF, SAN FRANCISCO FASHION WEEK ™ 2011. Watch videos @ SFFASHIONTV  . JOIN SFFAMA. 

Model Bootcamp with Charleston Pierce @ The Beauty Expo 2011

Charleston Pierce has built a reputation in San Francisco and the Bay Area as one of the top fashion show producers by producing casual, high-end and all levels in between of fashion shows and fundraisers throughout the Bay Area.

In 2005, Charleston was appointed model coach and runway trainer by Macy’s Passport. He also took on the honored role of training the member/models in the Junior League of San Francisco’s annual fashion show fundraiser from 2008-2010. He was further honored by being nominated as a 2008 Man of the Year Candidate for the Leukemia and Lymphoma Society.

Now, in 2010 he as been awarded Best Fashion Show Producer and Best Creative Director by the Bay Area Fashion Awards.

San Francisco Fashion And Merchants Alliance Inc. is pleased to announce The Second Annual “Beauty Expo”, to be held at Pigment Cosmetics at One Market Street on Saturday, May 28, 2011, with doors opening at 5:30 p.m. Tickets are available online for $10 and $12 at the door. The dress code calls for fashionably chic.

The Beauty Expo is divided into three segments.  The event begins with Fashion Bloggers Connect featuring local fashion bloggers Nicole Lindgren of Style Bust, Nicki Frye of Nickie Noel, Molly Covert of Rabbit Foot Fern and Alison Messinger of Eclectic à la Mode to discuss the importance of social media and fashion blogging as a media tool. Charleston Pierce will hold a model boot camp to provide tips on successful runway modeling.

Seven teams will compete in the styling competition for the most creative make-up and hairstyles. Judges include Greg Griffin of Barber Lounge, Brad Carrick of Solz Shoes, Mario Benton and Amy Soderlind of Refuses To Label. There will be a fashion installation,featuring designers from Pink Weave and RockChiq, before the winner of the styling competition is announced.

This year’s soiree is a fund raising event for the upcoming San Francisco Fashion Week ™ and a networking event for luxury, beauty and fashion industry professionals.

For further inquiries, please contact SFFAMA’s Founder & San Francisco Fashion Week ™ Founder: Owen Geronimo at contact@sffamainc.org. Tickets available at http://thebeautyexpo2011.eventbrite.com/ or visit http://thebeautyexpo.com/ for event details. 

# # #

COMING SOON: THE BEAUTY EXPO, PRET-A-PORTER SF, SAN FRANCISCO FASHION WEEK ™ 2011. Watch videos @ SFFASHIONTV  . JOIN SFFAMA. Read TESTIMONIALS

The Beauty Expo 2011. Styling Competition Judges

On his arrival to SF’s city scene, Allure magazine named Griffin, “One of the top stylists in San Francisco!” He received his training from the Aveda Institute and began his career in top salons in Minneapolis and Los Angeles while also freelancing for movies, commercials and music videos. After years of working the salon grind, he embarked on his own and continued to build his reputation from his loft in SOMA. It was during his solo work that his female clients inspired the concept for the barber lounge. A hip, unpretentious place to bring their guys for some much needed maintenance while receiving their own upscale treatment, in an inviting unconventional scene for all to enjoy. This is definitely not your father’s barbershop or your mother’s beauty parlor!

Mario B’s Productions provides a safe place in the community for talented inner-city youth ages 5-25, who are interested in modeling, dance & theater. The program takes a “New Breed” approach to the fashion industry by introducing a unique performance style called “Theatrical Modeling”, combining dance, fashion and theater, to create a contemporary approach to modeling. The curriculum uses music, cultural influences and originality as its base and expands into an array of Lights, Camera, and fashionable entertainment.

Amy Soderlind is a freelance Wardrobe Stylist. Some of her works can be seen in CHEW Magazine, Papercut, Fiasco and more. Working on her MFA at the Academy of Art, she found a way to simultaneously travel to different countries, finding a passion in working with artisans at their gifted craft. With hopes of a future business where she is able to deliver the goods “of the moment” directly to an American market that will respond and in turn, will significantly change the lives and communities she has fallen in love with. She is currently working on a line of accessories and hand batik head scarves for  Summer/Fall. She also runs her blog at www.refusestolabel.com

Brad Carrick is the owner and founder of SOLZ Shoes. SOLZ Shoes combines a lifestyle shoe company with an extendable microbranding platform.  It has designed and patented a unique, lightweight casual shoe that folds up in a small “capsule” that can be clipped on to bags or clothing. It has also launched “The Walk Street Movement” and “The Sneak In Artist” as additional lifestyle brands. SOLZ is the name of the company and also the flagship brand. SOLZ shoes is marketed as the “Ultimate Beach Shoes” and a platform for self-branding, sponsorship opportunities enabling working with clients to license or franchise any of their brands.

COMING SOON: THE BEAUTY EXPO, PRET-A-PORTER SF, SAN FRANCISCO FASHION WEEK ™ 2011. Watch videos @ SFFASHIONTV  . JOIN SFFAMA. 

Building A Community with SFFAMA

Building A Community with SFFAMA
View more presentations from San Francisco Fashion And Merchants Alliance, Inc.

Building A Community with SFFAMA (Part 2) View more presentations from San Francisco Fashion And Merchants Alliance, Inc.

Branding Your Product With SFFAMA
View more presentations from San Francisco Fashion And Merchants Alliance, Inc.

SAN FRANCISCO FASHION AND MERCHANTS ALLIANCE, INC. is a California non-profit corporation, the leading institution in the San Francisco Bay Area’s fashion industry. SFFAMA, Inc.is a social development network that champions various sustainable projects in support of the thriving local fashion industry in the San Francisco Bay Area.

By utilizing the latest technology in social media marketing and hosting innovative industry-related events, SFFAMA, Inc. promotes creative synergy and productive business opportunities for our members.

For more information contact: Owen Geronimo, SFFAMA Founder at contact@sffamainc.org.

COMING SOON: THE BEAUTY EXPO, PRET-A-PORTER SF, SAN FRANCISCO FASHION WEEK ™ 2011. Watch videos @ SFFASHIONTV  . JOIN SFFAMA. Read TESTIMONIALS

Recap: FASHION MASH-UP Workshop 05/19/2011


Find more photos like this on SFFAMA: Fashion For The People
[ Photos By: SHAUN TIANGSING ]

“San Francisco Fashion Mash-Up discussion is an effective way for people to get a deeper, non-biased opinion from people who are living the reality of fashion on a daily basis. Either from a creative or a business point of view, the audience will be amazed by the basic things to which you have to pay attention or do to succeed in the glamorous yet unfair fashion world"

Thank you SFFAMA! It was a pleasure to present our product at Fashion Mash-Up. The feedback and encouragement we have gained from the experience is invaluable. Our team is more inspired than ever, and eager to serve the needs of local fashion merchants and designers in San Francisco… and the world! The Fashion Mash-Up was our initial product presentation (www.omgiluv.it) and we were very happy with the results.

SFFAMA is one of the best resources for anyone in the Bay Area interested in networking with remarkable entrepreneurs in fashion and design. The community SFFAMA is creating in San Francisco is second-to-none, a truly diverse and positive group of fashion savvy doers. I’ve learned so much from attending the Fashion Mash-Up from the incredible speakers who provide invaluable insight on how to effectively navigate the trials and tribulations facing the go-getters of the Bay Area. I’ve also garnered wonderful friendships and colleagues who continue to inform and inspire. Kudos to SFFAMA! Great Job, Fantastic Event.

“I got the opportunity to talk about my company ALYLEE.com at Fashion Mash-Up organized by Owen Geronimo on May 19 2011. ALYLEE’s goal is to provide a marketing platform to Fashion Designers, Fashion Bloggers and Stylists so that they can promote themselves and develop their brand name at Zero cost to them.The event was great, very well put together. I got good feedback and generated new ideas and friendships from the event. I recommend anyone into fashion to attend one of these events and expose themselves to the fashion culture of San Francisco.

” I have had the pleasure of being part of SFFAMA for about a month but it seems much longer as I have made some wonderful contacts with some great networking . SFFAMA Fashion Mash-up is an extremely informative session . It enables the new and aspiring talent with the necessary skills and knowledge for the industry. You meet real people with real goals and challenges. This helps open up new areas of growth and convert the same into reality. From hosting fashion shows to running workshops like portfolio nights and Fashion Mash-Up, to coordination between different departments & maintaining great relations, it is done with excellence, competence and commitment. Ultimately, SFFAMA settles for nothing less than near perfection when working in a group environment and I think anyone and everyone on board with the team is on path to success. I wish the team the best for all their future endeavors.“

Fashion Mash-Up is a great event where attendees and speakers are provided an opportunity to discuss a great topic related to fashion industry. This particular session of 05/19/2011 was a session where I along with fellow designers, was given an opportunity as a speaker to talk about our journey of progress from a starter to a point where we are today. The questionnaires put up by host Owen Geronimo covered all aspects of the progress log . We also discussed how-to steps in making it all happen and challenges met to achieve those set goals in a given time frame…We also had a great experience in answering questions in discussion about these aspects with the full-house attendees. All in all I think, Fashion Mash-Up is a great platform for open panel discussion about any topic related to fashion industry. .. I thank everyone involved and look forward to attending many such sessions.

"Awesome event tonight! Met great people.  Great energy.  Thanks for organizing it.”

  • ~ JOANNA FONG

    About FASHION MASH-UP: Our mission is to provide an open dialogue/forum on how to develop innovative solutions to become better business entrepreneurs. This workshop was developed as a platform to discuss the business of fashion and arts through the utilization of current business models and technologies. As a thriving epicenter of independent talents, ‘FASHION MASH-UP” features local entrepreneurs, fashion designers, bloggers, retailers and techies in an effort to brainstorm and share new business solutions and to create an exchange network amongst peers in San Francisco’s fashion and art community.

    For more information contact: Owen Geronimo, SFFAMA Founder at contact@sffamainc.org.


    COMING SOON: THE BEAUTY EXPO, PRET-A-PORTER SF, SAN FRANCISCO FASHION WEEK ™ 2011. Watch videos @ SFFASHIONTV  . JOIN SFFAMA. Read TESTIMONIALS.  View presentations: Branding Your Product With SFFAMA &
    Pitch Your Product with SFFAMA

    THANK YOU! Fashion Mash-Up Speakers 05/19/2011

    [ L-R: JULIAN DASH of The Julian Dash Factory Fellowship, GERRY KELLYof Sonas Denim, INDU ARORA of RockChiq and Pink Weave, and BACCA DA SILVA ]

    [ L-R: JULIAN DASH of The Julian Dash Factory Fellowship, GERRY KELLYof Sonas Denim, INDU ARORA of RockChiq and Pink Weave, and BACCA DA SILVA ]

    [ L-R: GERRY KELLYof Sonas Denim, BACCA DA SILVA, and INDU ARORA of RockChiq and Pink Weave ]

    [ L-R: JULIAN DASH of The Julian Dash Factory Fellowship, BACCA DA SILVA and Michael Lesniak]

    [ L-R: INDU ARORA of RockChiq and Pink Weave, and BACCA DA SILVA ]

    [ Above Photos By: KLICK BY KK ]

    [ Product Presenter: VISHAL KALIA of Alylee ]

    [ Product Presenter: MICHAEL LESNIAK ]

    [ Above Photos By: SHAUN TIANSING ]

    About FASHION MASH-UP: Our mission is to provide an open dialogue/forum on how to develop innovative solutions to become better business entrepreneurs. This workshop was developed as a platform to discuss the business of fashion and arts through the utilization of current business models and technologies. As a thriving epicenter of independent talents, ‘FASHION MASH-UP” features local entrepreneurs, fashion designers, bloggers, retailers and techies in an effort to brainstorm and share new business solutions and to create an exchange network amongst peers in San Francisco’s fashion and art community. Presented By: SAN FRANCISCO FASHION AND MERCHANTS ALLIANCE, INC.

    For more information contact: Owen Geronimo, SFFAMA Founder at contact@sffamainc.org.

    COMING SOON: THE BEAUTY EXPO, PRET-A-PORTER SF, SAN FRANCISCO FASHION WEEK ™ 2011. Watch videos @ SFFASHIONTV  . JOIN SFFAMA. Read TESTIMONIALS.  View presentations: Branding Your Product With SFFAMA &
    Pitch Your Product with SFFAMA

     

    The Business of a Local Fashion Designer Workshop

    The Business of a Local Fashion Designer Workshop

    Give us a rundown of the creative process from design inception to production
    What challenges do you face as a fashion designer locally? 
    What are your experiences with manufacturers, textile companies, importers, fabric retailers? 
    Do you sell online? Do you have an online store? Do you do consignments? Do you have your retail shop? 
    Explain these processes. 

    KAJAN PADRAIG: Spring Trunk Show- A Benefit for AIDS/Lifecycle

    Come by for a drink and peruse the latest spring looks from Kajan Padraig.  Stay for a bite of food by the grill and watch the sun set from the back yard.  

    This event is a fundraiser to support AIDS/Lifecycle and specifically the San Francisco AIDS Foundation.  The more people we have supporting us the better, so please invite your friends.  Donations at the door are greatly appreciated, please give generously.

    If you can not make it to the party, but would like to donate you can do so by clicking HERE, To donate towards Patrick’s goal. To donate towards Justin’s goal;
    click HERE.

    ABOUT KAJAN PADRAIG

    Kajan Padraig started on December 4, 2009 by Kanjana (Cake) Carlos and Patrick Steber, who have built the company from the ground up. Our first collection was made up of knit T’s, dresses, and tunic style tops. Which became a highly successful collection, because of the quality of fabric, the cut of the designs and Kajan Padraig’s unique design elements.

    We are both highly educated and trained in the design and construction of couture, made-to-measure clothing. This experience is what sets us apart from other designers. We see the subtle differences from woman to woman and know how to make beautiful clothing to make all women feel beautiful. The caliber of design has not gone unnoticed, and after just 6 months, Kajan Padraig was commissioned to design and fabricate two gowns for the San Francisco Opera Gala in September of 2010.

    Fashion Bloggers Connect @ THE BEAUTY EXPO 05/28/2011

    (May 05, 2011 - SAN FRANCISCO) San Francisco Fashion And Merchants Alliance Inc. is pleased to announce The Second Annual “Beauty Expo”, to be held at Pigment Cosmetics at One Market Street on Saturday, May 28, 2011, with doors opening at 5:30 p.m. Tickets are available online for $10 and $12 at the door. The dress code calls for fashionably chic.

    The Beauty Expo is divided into three segments.  The event begins with Fashion Bloggers Connect featuring local fashion bloggers Nicole Lindgren of Style Bust, Nicki Frye of Nickie Noel, Molly Covert of Rabbit Foot Fern and Alison Messinger of Eclectic à la Mode to discuss the importance of social media and fashion blogging as a media tool. Charleston Pierce will hold a model boot camp to provide tips on successful runway modeling.

    Seven teams will compete in the styling competition for the most creative make-up and hairstyles. Judges include Greg Griffin of Barber Lounge, Brad Carrick of Solz Shoes, Mario Benton and Amy Soderlind of Refuses To Label. There will be a fashion installation,featuring designers from Pink Weave and RockChiq, before the winner of the styling competition is announced.

    This year’s soiree is a fund raising event for the upcoming San Francisco Fashion Week ™ and a networking event for luxury, beauty and fashion industry professionals.

    For further inquiries, please contact SFFAMA’s Founder & San Francisco Fashion Week ™ Founder: Owen Geronimo at contact@sffamainc.org. Tickets available at http://thebeautyexpo2011.eventbrite.com/ or visit http://thebeautyexpo.com/ for event details. 

    # # #

    ABOUT: SFFAMA’s FASHION BLOGGERS CONNECT. Where fashion bloggers are given various platforms to promote themselves, share new tech and innovative fashion ideas in continuing to revolutionize San Francisco’s fashion industry with the guidance of San Francisco Fashion And Merchants Alliance.

    • FEATURING:

    • By day, Nicole Lindgren works in Search Engine Marketing for Delivery Agent. By night, she is the President of the Fashion Institute of Design and Merchandising’s San Francisco Alumni Chapter and the editor of StyleBust.com. Nicole started Style Bust in 2009. She wanted to name the site after something nostalgic, a beer bust came to mind. She replaced beer with Style. Today there are 12 contributors writing for Style Bust on a regular basis. NICOLE LINDGREN is an active SFFAMA member. She’s been featured as a speaker at SFFAMA’s monthly workshop, ‘Fashion Mash-Up’, and ‘Fashion Blogger’s Connect’. Read SFFAMA Interview. 

    Always possessing a knack for the creative, San Francisco-based Graphic Designer and Blogger Molly Covert started out creating cruel break-up cards in the cutest way possible. Since Graduating from the Art Institute of California, San Francisco, she’s expanded her work to include greeting cards, tote bags, marketing collateral, custom stationery and various other graphic design-ish projects. Molly’s Rabbit Foot Fern was voted Best Etsy shop in San Francisco by7x7 Magazine in 2010.

    Nickie Frye has held various positions with large retailers such as GAP, Cost Plus World Market, & Restoration Hardware, as well as working for several boutiques & independent fashion designers.  After having two children, she left the corporate world & reignited a passion for vintage clothing.  She now runs an online vintage clothing store called Nickie Frye & is the blogger behind Nickie Noel.  She lives with her husband & two children in Marin County where she enjoys collecting records, taking pictures, eating cookies, & surprising ladies at the preschool with her platform shoes.

    Coming from a heritage of artful creatives and businessmen, fashion and the entrepreneurial spirit have always been in Alison’s genes. Her background pulls from studies in the Fine Arts, dwelling in Paris and the California wine country, writing both as the lead singer of an indie rock band and for her graduate studies in Fashion Journalism from The Academy of Art University in San Francisco, and work in gallery operations and interior design. Combining these interests came in the form of her creation of the blog Eclectic à la Mode, which she calls a “haven to bring these elements together… as a sourcebook in the style of tasteful variety for the visually, philosophically, and auditorily inspired.”  Follow her blog at Eclectic à la Mode on Facebook and on Twitter. 

    DISCUSSIONS:

    1. Discuss about blogging about fashion
    2. Where to find and maintain content
    3. What tech apps and social media resources you can utilize in blogging
    4. How to engage with readers
    5. How to increase followers utilizing social media
    6. Learn from other fashion bloggers
    7. Get involved with FASHION BLOGGERS CONNECT.

    For more information contact: Owen Geronimo, SFFAMA Founder at contact@sffamainc.org.

    COMING SOON: THE BEAUTY EXPO, PRET-A-PORTER SF, SAN FRANCISCO FASHION WEEK ™ 2011. Watch videos @ SFFASHIONTV  . JOIN SFFAMA. Read TESTIMONIALS

    Vivienne Westwood Runway @ ANTM 16 Finale

    Molly and Brittani vying for the title.

    Judges: Andre Leon Talley, Tyra Banks, Nigel Barker and Jay Manuel

    America’s Next Top Model Cycle 16, Episode 11

    America’s Next Top Model (often abbreviated as ANTM) is a reality television show in which a number of women compete for the title of America’s Next Top Model and a chance to start their career in the modeling industry.

    The show was created and is hosted by talk-show host and model Tyra Banks, who also serves as the head judge and executive producer of the show. The first “cycle” premiered in May 2003 and was one of UPN’s highest rated shows. The show’s seventh cycle was the first of the shows among regular programming on UPN’s successor network, The CW, and thus far is the network’s highest rated series.[5] The opening theme is performed by Tyra Banks and is produced by Rodney “Darkchild” Jerkins. Banks co-produces the show with Ken Mok and Anthony Dominici, and is an independent production of 10 by 10 Entertainment and Bankable Productions (part of the dummy company/joint venture Pottle Productions), distributed for The CW by Bankable Productions and syndicated internationally by KingWorld (and its successor CBS Television Distribution).[6] For the 2006–2007, 2007–2008 and 2008–2009 television seasons, ANTM was the #1 show in average viewers on The CW.[7] SOURCE: WIKIPEDIA

    Are YOU The Next Big Name in Fashion?

    Are YOU the next big name in fashion?? From the producers of BIGGEST LOSER and original producers of PROJECT RUNWAY comes an epic new fashion show on NBC SAN FRANCISCO.

    • OPEN CALL The Art Institute of California, SF
    • 1170 Market St., San Francisco, CA 94102 
    • Friday May 20, 2011, 12:00PM-3:00PM
    • Contact: bethany@kasstinginc.com

    UNTITLED TV Show. Now casting style-savvy people with all levels of fashion experience to compete for an unprecedented grand prize – YOUR BRAND manufactured and sold through one of the largest retail stores in the country! Looking for inspired designers at all levels - amateur, semi-professional, do-it-yourselfers, emerging designers, established retailers, folks who make their own clothes, sell online, work within the fashion industry or outside of it…ON NOW CASTING.

    For more information contact: contact@sffamainc.org.

    COMING SOON: THE BEAUTY EXPO, PRET-A-PORTER SF, SAN FRANCISCO FASHION WEEK ™ 2011. Watch videos @ SFFASHIONTV  . JOIN SFFAMA. Read TESTIMONIALS

    SFFASHIONTV @ Fashion Feud Finals 2011. SF Fashion Industry Insiders Speak

    -

    “FASHION FEUD” 2011. In Collaboration with San Francisco Fashion And Merchants Alliance @ http://www.sffama.com/

    FASHION FEUD is a live “Project Runway” like fashion design competition live on stage. Designers are given an hour to create a design to prepare for a runway show on stage. Then, a walk-off between fashion models donning each designers’ pieces to highlight the night with the audience’s cheers supporting their favorite designer of the evening.

    Video By: SFFASHIONTV with Jessica Schoefer (Host) and Roddy Calonsag (Field Producer) Brought to you by: SFFAMA Creative Director/ Executive Producer: Owen Geronimo 

    About SAN FRANCISCO FASHION AND MERCHANTS ALLIANCE, INC.

    SAN FRANCISCO FASHION AND MERCHANTS ALLIANCE, INC. is a California non-profit corporation, the leading institution in the San Francisco Bay Area’s fashion industry. SFFAMA, Inc.is a social development network that champions various sustainable projects in support of the thriving local fashion industry in the San Francisco Bay Area.

    By utilizing the latest technology in social media marketing and hosting innovative industry-related events, SFFAMA, Inc. promotes creative synergy and productive business opportunities for our members.

    For more information contact: Owen Geronimo, SFFAMA Founder at contact@sffamainc.org.

    COMING SOON: THE BEAUTY EXPO, PRET-A-PORTER SF, SAN FRANCISCO FASHION WEEK ™ 2011. Watch videos @ SFFASHIONTV  . JOIN SFFAMA. Read TESTIMONIALS

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