Fashion Mash-Up Workshop: MOBILE TECH & FASHION APPS from SFFAMA on Vimeo.
Fashion Mash-Up Workshop: MOBILE TECH & FASHION APPS from SFFAMA on Vimeo.
Fashion Mash-Up Workshop: MOBILE TECH & FASHION APPS 06/16/2011 [ SPEAKERS: Santiago Santos @ Wix, Michael Lesniak @ Luv.it, Mika Uehara, Lookaroo, Prosenjit Sen @ Vizl, Moderated By: Owen Geronimo ]
Ben Raviv of Alphyn Industries @ Fashion Mash-Up 06/16/2011 from SFFAMA on Vimeo. [ Ben Raviv of Alphyn Industries ]
About ‘FASHION MASH-UP’. Our mission is to provide an open dialogue/ forum on how to develop innovative solutions to become better business entrepreneurs. This workshop was developed as a platform to discuss the business of fashion and arts through the utilization of current business models and technologies. As a thriving epicenter of independent talents, ‘FASHION MASH-UP” features local entrepreneurs, fashion designers, bloggers, retailers and techies in an effort to brainstorm and share new business solutions and to create an exchange network amongst peers in San Francisco’s fashion and art community. Presented By: San Francisco Fashion And Merchants Alliance.
SAN FRANCISCO FASHION AND MERCHANTS ALLIANCE, INC. is a California non-profit corporation, the leading institution in the San Francisco Bay Area’s fashion industry. SFFAMA, Inc. is a social development network that champions various sustainable projects in support of the thriving local fashion industry in the San Francisco Bay Area.
By utilizing the latest technology in social media marketing and hosting innovative industry-related events, SFFAMA, Inc. promotes creative synergy and productive business opportunities for our members.
/ For more information about media relations or sponsorship opportunities, please contact: Owen Geronimo at contact@sffamainc.org. Register as a fashion buyer HERE.
COMING SOON: PRET-A-PORTER SF, SAN FRANCISCO FASHION WEEK ™ 2011. Watch videos @ SFFASHIONTV . JOIN SFFAMA. Follow @SFFAMA
Join SFFashion.TV Host: Stephanie Williams of in an exclusive behind the scenes while she mingles with the fashion elite in San Francisco! Video By: Low Tek Studios
Video By: Kristina Hontalas
With the creative direction of Owen Geronimo, this year’s Beauty Expo was divided into three segments. The event began with Fashion Bloggers Connect featuring local fashion bloggers Nicole Lindgren of Style Bust, Nicki Frye of Nickie Noel, Molly Covert of Rabbit Foot Fern and Alison Messinger of Eclectic à la Mode. Charleston Pierce held a very inspiring model boot camp. Seven teams competed in the styling competition for the most creative make-up and hairstyles. Judges included Greg Griffin of Barber Lounge, Brad Carrick of Solz Shoes, Mario Benton and Amy Soderlind of Refuses To Label. The fashion installation was presneted by Pink Weave, Sincerely Varunee and RockChiq with Kate Knuvelder’s jewelry collection. The event was held at Pigment Cosmetics.
[ Missed ’Fashion Feud Finals 2011? Check out SFFashion.TV Host: Jessica Schoefer’s conversation with local SF fashionistas. Video By: Roddy Calonsag ]
SAN FRANCISCO FASHION AND MERCHANTS ALLIANCE, INC. is a California non-profit corporation, the leading institution in the San Francisco Bay Area’s fashion industry. SFFAMA, Inc. is a social development network that champions various sustainable projects in support of the thriving local fashion industry in the San Francisco Bay Area.
By utilizing the latest technology in social media marketing and hosting innovative industry-related events, SFFAMA, Inc. promotes creative synergy and productive business opportunities for our members.
/ For more information about media relations or sponsorship opportunities, please contact: Owen Geronimo at contact@sffamainc.org. Register as a fashion buyer HERE.
COMING SOON: PRET-A-PORTER SF, SAN FRANCISCO FASHION WEEK ™ 2011. Watch videos @ SFFASHIONTV . JOIN SFFAMA. Follow @SFFAMA
Fashion Mash-Up Workshop 05/19/2011 from SFFAMA on Vimeo. [ Previous ’Fashion Mash-Up Workshop’ 05/19/2011 with Julian Dash, Gerry Kelly, Bacca Da Silva and Indu Arora ]
- What: FASHION MASH-UP WORKSHOP
- TOPIC: MOBILE TECHNOLOGY AND FASHION APPS
- When: JUNE 16, 2011, Thurs, 6-9pm
- Where: PIGMENT COSMETICS, One Market, San Francisco
TOPIC: MOBILE TECHNOLOGY AND FASHION APPS
DISCUSSIONS:
- Why is it advantageous for consumer to utilize a mobile app?
- How can the consumers benefit from these apps?
- Why opt for virtual shopping versus going to a retail store?
- How do you differentiate your product from others?
- Who is your target demographic to buy or use your app? Why?
- How can the fashion industry benefit as a whole from these apps?
- How did you conceptualize this app? What is the idea behind it?
- Do you think social media and/or mobile technology is the future of shopping or retailing? Explain.
// Product Presentation By:
- / BEN RAVIV @ ALPHYN INDUSTRIES, INC.
Our goal is to help our customers enjoy the full potential of 21st century technologies, and to create garments and products that serve multiple functions and address daily necessities. A T-shirt can be more then just a shirt if you begin the design process with novel fibers. All of our products are designed, developed and manufactured right here in the USA, using top of the line production and quality control methods to ensure that our products are manufactured with great care and are of the highest quality. The Alphyn Wearcom™ line really addresses the need of using the devices regularly and wearing them comfortably. We are also incredibly proud of our ЯGen™ Silver Armor brand, garments that are truly advanced at the microscopic level and protect the wearer from invisible but dangerous environmental hazards.
// FEATURED SPEAKERS:
- / MIKA UEHARA @ Lookaroo
We’re inspired by moments of brilliant fashion and style wherever we are, so we created Lookaroo to help capture, store, and share those moments quickly and easily. We also made it easy to organize and search inspirations so you can find your looks and styles for whatever you need.
Started by former owners of apparel brands who have a penchant for small labels and boutiques, Lookaroo is based in San Francisco, CA, but is happy to call the global community its home.
- / MICHAEL LESNIAK @ Luv.it
omgiluv.it believes in the power of the people, the will of the masses,and brilliance of the crowd. Our vision is a public space of merchants and consumers engaging in constructive dialogue resulting in immediate rewards for everyone.
Most of us have been friends for decades, enjoy travel and adventure, and share an appreciation for self-expression and true style.
- / PROSENJIT SEN @ VIZL™
VIZL™ to capture any fashion item, coupon or sale while shopping. Just take a picture, note the store and price, and click “Remember” to save it. Share it with your friends and get instant feedback to make shopping fun! Look for VIZL™ Tags (QR Code) on clothes, accessories, catalogs and even online. Scan the tag to wear the items virtually, compare different looks and, share them with friends for instant opinions. It’s as if you are out shopping together. And, while you are having fun wearing and sharing, receive special offers from our retail partners.
- / SANTIAGO SANTOS @ WIX
We are a growing start-up - 6 years in the making - with almost 200 employees worldwide, at Wix.com, we offer a simpler, faster and better way to create Flash web content. Our development is centered on the coast of the Mediterranean in Tel Aviv, with teams in New York City, San Francisco, Vancouver, and Berlin. The San Francisco office encompasses the customer service, support and sales division of the Wix.com team as well as the Wix Gallery and Lounge and Wix Local. Our Offices are located in the heart of the Mission District.
// About ‘FASHION MASH-UP’. Our mission is to provide an open dialogue forum on how to develop innovative solutions to become better business entrepreneurs. This workshop was developed as a platform to discuss the business of fashion and arts through the utilization of current business models and technologies. As a thriving epicenter of independent talents, ‘FASHION MASH-UP” features local entrepreneurs, fashion designers, bloggers, retailers and techies in an effort to brainstorm and share new business solutions and to create an exchange network amongst peers in San Francisco’s fashion and art community. Presented By: San Francisco Fashion And Merchants Alliance.
COMING SOON: PRET-A-PORTER SF, SAN FRANCISCO FASHION WEEK ™ 2011. Watch videos @ SFFASHIONTV . JOIN SFFAMA.
Balenciaga and Spain is an exhibition at the de Young Museum, San Francisco, and is curated by Hamish Bowles, European editor at large of Vogue, featuring nearly 120 haute couture garments, hats, and headdresses designed by Cristóbal Balenciaga (1895–1972).
The exhibition illustrates Balenciaga’s expansive creative vision, which incorporated references to Spanish art, bullfighting, dance, regional costume, and the pageantry of the royal court and religious ceremonies. Cecil Beaton hailed him as “Fashion’s Picasso,” and Balenciaga’s impeccable tailoring, innovative fabric choices, and technical mastery transformed the way the world’s most stylish women dressed. The exhibition closes on July 4, 2011.
WATCH ON DEMAND. Balenciaga and Spain is an exhibition at the de Young Museum, San Francisco, and curated by Hamish Bowles, European editor at large of Vogue, featuring nearly 120 haute couture garments, hats and headdresses. FULL EVENT PASS for $9.95
(Unlimited On-Demand Access Until July 4, 2011)
FORA.tv Plus(+) Annual Members Receive a 10% Discount. FORA.tv Customer Support. Email: support@fora.tv / Phone: 1-415-868-4076.
FORA.tv is the leading online destination for intelligent video programs on the people, issues, and ideas changing the world. We offer free, paid-membership, and fee-based video viewing of live events, lectures, and debates to a smart, deeply-engaged audience: you!
At FORA.tv, we believe that there are brilliant ideas expressed everyday, everywhere, and we don’t want you to miss them. We’ve gathered the web’s largest collection of unmediated video drawn from top conferences, universities, and public forums. We present this provocative, big-idea content for you to watch, interact with, and share –when, where, and how you want. FORA.tv is based in San Francisco.
Portfolio Night 06/08/2011 from SFFAMA on Vimeo.
/ AUDIENCE @ Portfolio Night 06/08/2011
Portfolio Night 06/08/2011 from SFFAMA on Vimeo.
/ STUDENTS from ACADEMY OF ART UNIVERSITY
Gerry Kelly @ Portfolio Night from SFFAMA on Vimeo.
/ GERRY KELLY of SONAS DENIM
Nick Antunes @ Portfolio Night from SFFAMA on Vimeo.
Portfolio Night 06/08/2011 from SFFAMA on Vimeo.
/ STUDENTS from ACADEMY OF ART UNIVERSITY
Dino Ynostroza of Fordie Dinosaurs @ Portfolio Night from SFFAMA on Vimeo.
/ DINO YNOSTROZA of FORDIE DINOSAURS
Kyle Musick @ Portfolio Night from SFFAMA on Vimeo.
/ HOLLY JANE CORNELL & ARIANNA BARRERA @ CITY STYLE HOUSE
/ Jewelry Designer: SARAH SWELL
/ CHARLESTON PIERCE AND KYLE MUSICK
/ Stylist DOMINIQUE GUILLEN
/ MICHAEL LESNIAK of luv.it
[ All Photos By: SHAUN TIANGSING. 2011 ALL RIGHTS RESERVED]
- What is Portfolio Night?
Portfolio Night is a platform created for fashion and art industry professionals including: models, photographers, stylists, fashion designers, bloggers, media professionals and graphic artists. It is a networking event where attendees share their portfolio with others in a show-and-tell format.
Each presenter is given about 10 minutes to present their portfolio. Constructive criticism is given by the audience. It is a workshop environment where attendees are encouraged to brainstorm and share new ideas including career advises. Learn on a grassroots level and connect with guests who have the same goals and passion about their work in the arts and fashion industry. Brought to you by: San Francisco Fashion And Merchants Alliance, Inc.
SAN FRANCISCO FASHION AND MERCHANTS ALLIANCE, INC. is a California non-profit corporation, the leading institution in the San Francisco Bay Area’s fashion industry. SFFAMA, Inc.is a social development network that champions various sustainable projects in support of the thriving local fashion industry in the San Francisco Bay Area.
By utilizing the latest technology in social media marketing and hosting innovative industry-related events, SFFAMA, Inc. promotes creative synergy and productive business opportunities for our members.
- READ TESTIMONIALS ABOUT SFFAMA.
For more information contact: Owen Geronimo, SFFAMA Founder at contact@sffamainc.org.
COMING SOON: PRET-A-PORTER SF, SAN FRANCISCO FASHION WEEK ™ 2011. Watch videos @ SFFASHIONTV . JOIN SFFAMA.
Find more photos like this on SFFAMA: Fashion For The People
[ Model : NICK A., Styling: SFFAMA Team ]
[ Model : KYLE M., Design SFFAMA Team ]
[ All Photos By: SHAUN TIANGSING. 2011 ALL RIGHTS RESERVED]
- What is Portfolio Night?
Portfolio Night is a platform created for fashion and art industry professionals including: models, photographers, stylists, fashion designers, bloggers, media professionals and graphic artists. It is a networking event where attendees share their portfolio with others in a show-and-tell format.
Each presenter is given about 10 minutes to present their portfolio. Constructive criticism is given by the audience. It is a workshop environment where attendees are encouraged to brainstorm and share new ideas including career advises. Learn on a grassroots level and connect with guests who have the same goals and passion about their work in the arts and fashion industry. Brought to you by: San Francisco Fashion And Merchants Alliance, Inc.
SAN FRANCISCO FASHION AND MERCHANTS ALLIANCE, INC. is a California non-profit corporation, the leading institution in the San Francisco Bay Area’s fashion industry. SFFAMA, Inc.is a social development network that champions various sustainable projects in support of the thriving local fashion industry in the San Francisco Bay Area.
By utilizing the latest technology in social media marketing and hosting innovative industry-related events, SFFAMA, Inc. promotes creative synergy and productive business opportunities for our members.
- READ TESTIMONIALS ABOUT SFFAMA.
For more information contact: Owen Geronimo, SFFAMA Founder at contact@sffamainc.org.
COMING SOON: PRET-A-PORTER SF, SAN FRANCISCO FASHION WEEK ™ 2011. Watch videos @ SFFASHIONTV . JOIN SFFAMA.
Video By: Bulli Sot Video By: Lindsay Harte @ SFIndieFashion
This year’s Beauty Expo was divided into three segments. The event began with Fashion Bloggers Connect featuring local fashion bloggers Nicole Lindgren of Style Bust, Nicki Frye of Nickie Noel, Molly Covert of Rabbit Foot Fern and Alison Messinger of Eclectic à la Mode. Charleston Pierce held a very inspiring model boot camp. Seven teams competed in the styling competition for the most creative make-up and hairstyles. Judges included Greg Griffin of Barber Lounge, Brad Carrick of Solz Shoes, Mario Benton and Amy Soderlind of Refuses To Label. The fashion installation was presneted by Pink Weave, Sincerely Varunee and RockChiq with Kate Knuvelder’s jewelry collection. The event was held at Pigment Cosmetics.
SAN FRANCISCO FASHION AND MERCHANTS ALLIANCE, INC. is a California non-profit corporation, the leading institution in the San Francisco Bay Area’s fashion industry. SFFAMA, Inc. is a social development network that champions various sustainable projects in support of the thriving local fashion industry in the San Francisco Bay Area.
By utilizing the latest technology in social media marketing and hosting innovative industry-related events, SFFAMA, Inc. promotes creative synergy and productive business opportunities for our members.
/ For more information about media relations or sponsorship opportunities, please contact: Owen Geronimo at contact@sffamainc.org. Register as a fashion buyer HERE.
COMING SOON: PRET-A-PORTER SF, SAN FRANCISCO FASHION WEEK ™ 2011. Watch videos @ SFFASHIONTV . JOIN SFFAMA. Follow @SFFAMA
The Beauty Expo 2011 from SFFAMA on Vimeo.
Team No # 1
The Beauty Expo 2011 from SFFAMA on Vimeo.
Team No # 2
The Beauty Expo 2011 from SFFAMA on Vimeo.
Team No # 3
The Beauty Expo 2011 from SFFAMA on Vimeo.
Team No # 4
The Beauty Expo 2011 from SFFAMA on Vimeo.
Team No # 5
The Beauty Expo 2011 from SFFAMA on Vimeo.
Team No # 6
This year’s Beauty Expo was divided into three segments. The event began with Fashion Bloggers Connect featuring local fashion bloggers Nicole Lindgren of Style Bust, Nicki Frye of Nickie Noel, Molly Covert of Rabbit Foot Fern and Alison Messinger of Eclectic à la Mode. Charleston Pierce held a very inspiring model boot camp. Seven teams competed in the styling competition for the most creative make-up and hairstyles. Judges included Greg Griffin of Barber Lounge, Brad Carrick of Solz Shoes, Mario Benton and Amy Soderlind of Refuses To Label. The fashion installation was presneted by Pink Weave, Sincerely Varunee and RockChiq with Kate Knuvelder’s jewelry collection. The event was held at Pigment Cosmetics.
SAN FRANCISCO FASHION AND MERCHANTS ALLIANCE, INC. is a California non-profit corporation, the leading institution in the San Francisco Bay Area’s fashion industry. SFFAMA, Inc. is a social development network that champions various sustainable projects in support of the thriving local fashion industry in the San Francisco Bay Area.
By utilizing the latest technology in social media marketing and hosting innovative industry-related events, SFFAMA, Inc. promotes creative synergy and productive business opportunities for our members.
/ For more information about media relations or sponsorship opportunities, please contact: Owen Geronimo at contact@sffamainc.org. Register as a fashion buyer HERE.
COMING SOON: PRET-A-PORTER SF, SAN FRANCISCO FASHION WEEK ™ 2011. Watch videos @ SFFASHIONTV . JOIN SFFAMA. Follow @SFFAMA
Photos by: BULLI SOT
Find more photos like this on SFFAMA: Fashion For The People
Find more photos like this on SFFAMA: Fashion For The People Photos By: STEPHEN SUN
Find more photos like this on SFFAMA: Fashion For The People Photos By: SHAUN TIANGSING
This year’s Beauty Expo was divided into three segments. The event began with Fashion Bloggers Connect featuring local fashion bloggers Nicole Lindgren of Style Bust, Nicki Frye of Nickie Noel, Molly Covert of Rabbit Foot Fern and Alison Messinger of Eclectic à la Mode. Charleston Pierce held a very inspiring model boot camp. Seven teams competed in the styling competition for the most creative make-up and hairstyles. Judges included Greg Griffin of Barber Lounge, Brad Carrick of Solz Shoes, Mario Benton and Amy Soderlind of Refuses To Label. The fashion installation was presneted by Pink Weave, Sincerely Varunee and RockChiq with Kate Knuvelder’s jewelry collection. The event was held at Pigment Cosmetics.
SAN FRANCISCO FASHION AND MERCHANTS ALLIANCE, INC. is a California non-profit corporation, the leading institution in the San Francisco Bay Area’s fashion industry. SFFAMA, Inc.is a social development network that champions various sustainable projects in support of the thriving local fashion industry in the San Francisco Bay Area.
By utilizing the latest technology in social media marketing and hosting innovative industry-related events, SFFAMA, Inc. promotes creative synergy and productive business opportunities for our members.
/ WHAT ARE PEOPLE SAYING ABOUT SFFAMA. Read more testimonials HERE.
/ Thank you so much for having me last night. It was a honor to be a part of The Beauty Expo. Also, Congrats to you! You’re doing outstanding work in our fashion community! I’m so glad you are here.
/ I was impressed by the high energy level and the spontaneity of the Beauty Expo 2011. Hats off to you for another successful evening.
- ~ Varunne McGowan @ Sincerely Varunee
/ Thank you so much for having us at The Beauty Expo! We had a great time! It was wonderful to see all the stylists at work and be around all the beautiful people. This event was not only a good way for us to reach a wider audience and introduce them to Aveda (or re-introduce them as the case may be), but it was also a great networking opportunity. We were not only able to connect industry professionals to educate on them on our new Pro Privilege program, which is a program for beauty professionals to get a discount on our amazing products, but we were also able to connect with photographers, fashion bloggers and other people in the fashion industry that we will network with for future events for our brand. So thanks again Owen Geronimo ! We had a great time and we are looking forward to partnering with you again in the near future!!
- ~ AUBREY ROSS, AVEDA, San Francisco Center
/ For more information about media relations or sponsorship opportunities, please contact: Owen Geronimo at contact@sffamainc.org.
COMING SOON: PRET-A-PORTER SF, SAN FRANCISCO FASHION WEEK ™ 2011. Watch videos @ SFFASHIONTV . JOIN SFFAMA. Follow @SFFAMA
Video Presentation By: VIZL @ The Beauty Expo 2011. Segment Producer: Mark Thompkins . WATCH more videos @ SFFASHION.TV
- READ RELATED ARTICLE @ Marketwire
Go shoppping with VIZL™ to capture any fashion item, coupon or sale while shopping. Just take a picture, note the store and price, and click “Remember” to save it. Share it with your friends and get instant feedback to make shopping fun! Look for VIZL™ Tags (QR Code) on clothes, accessories, catalogs and even online. Scan the tag to wear the items virtually, compare different looks and, share them with friends for instant opinions. It’s as if you are out shopping together. And, while you are having fun wearing and sharing, receive special offers from our retail partners.
/ TESTIMONIAL:
Owen Geronimo, thanks for inviting us to the SF Beauty Expo. SFFAMA is doing a great job in bringing fashion and technology closer. As a Silicon Valley startup that is focused developing a fashion community comprising of retailers, stylists and shoppers on mobile devices, we admire your vision and look forward to working
with you further.
- ~ Prosenjit Sen, Founder & CEO, VIZL
- READ MORE TESTIMONIALS ABOUT SFFAMA.
SAN FRANCISCO FASHION AND MERCHANTS ALLIANCE, INC. is a California non-profit corporation, the leading institution in the San Francisco Bay Area’s fashion industry. SFFAMA, Inc.is a social development network that champions various sustainable projects in support of the thriving local fashion industry in the San Francisco Bay Area.
By utilizing the latest technology in social media marketing and hosting innovative industry-related events, SFFAMA, Inc. promotes creative synergy and productive business opportunities for our members.
/ For more information about media relations or sponsorship opportunities, please contact: Owen Geronimo at contact@sffamainc.org.
COMING SOON: THE BEAUTY EXPO, PRET-A-PORTER SF, SAN FRANCISCO FASHION WEEK ™ 2011. Watch videos @ SFFASHIONTV . JOIN SFFAMA. Follow @SFFAMA
- GREG GRIFFIN @ Barber Lounge & AMY SODERLIND @ Refuses To Label
- MARIO BENTON @ Mario B. Productions & BRAD CARRICK @ Solz Shoes
AMY SODERLIND @ Refuses To Label & BRAD CARRICK @ Solz Shoes
- GREG GRIFFIN @ Barber Lounge
MARIO BENTON @ Mario B. Productions, AMY SODERLIND @ Refuses To Label & GREG GRIFFIN @ Barber Lounge
BRAD CARRICK @ Solz Shoes, MARIO BENTON @ Mario B. Productions, AMY SODERLIND @ Refuses To Label & GREG GRIFFIN @ Barber Lounge with the evening’s host, JESSICA SCHOEFER
[ Above Photos By: SHAUN TIANGSING, 2011 All Rights Reserved ]
This year’s Beauty Expo was divided into three segments. The event began with Fashion Bloggers Connect featuring local fashion bloggers Nicole Lindgren of Style Bust, Nicki Frye of Nickie Noel, Molly Covert of Rabbit Foot Fern and Alison Messinger of Eclectic à la Mode. Charleston Pierce held a very inspiring model boot camp. Seven teams competed in the styling competition for the most creative make-up and hairstyles. Judges included Greg Griffin of Barber Lounge, Brad Carrick of Solz Shoes, Mario Benton and Amy Soderlind of Refuses To Label. The fashion installation was presneted by Pink Weave, Sincerely Varunee and RockChiq with Kate Knuvelder’s jewelry collection. The event was held at Pigment Cosmetics.
SAN FRANCISCO FASHION AND MERCHANTS ALLIANCE, INC. is a California non-profit corporation, the leading institution in the San Francisco Bay Area’s fashion industry. SFFAMA, Inc.is a social development network that champions various sustainable projects in support of the thriving local fashion industry in the San Francisco Bay Area.
By utilizing the latest technology in social media marketing and hosting innovative industry-related events, SFFAMA, Inc. promotes creative synergy and productive business opportunities for our members.
- READ TESTIMONIALS ABOUT SFFAMA.
/ For more information about media relations or sponsorship opportunities, please contact: Owen Geronimo at contact@sffamainc.org.
COMING SOON: THE BEAUTY EXPO, PRET-A-PORTER SF, SAN FRANCISCO FASHION WEEK ™ 2011. Watch videos @ SFFASHIONTV . JOIN SFFAMA. Follow @SFFAMA
Johana Bohorquez @ The Beauty Expo 2011 from SFFAMA on Vimeo.
Jessica Schoefer @ The Beauty Expo 2011 from SFFAMA on Vimeo.
Jacqueline De Armas & Stephanie Starr @ The Beauty Expo 2011 from SFFAMA on Vimeo.
The Beauty Expo 2011 from SFFAMA on Vimeo.
Denese Bell @ The Beauty Expo 2011 from SFFAMA on Vimeo.
Stephanie Williams @ The Beauty Expo 2011 from SFFAMA on Vimeo.
Jacqueline De Armas & Stephanie Starr of Fashion Network Assn @ The Beauty Expo 2011 from SFFAMA on Vimeo.
This year’s Beauty Expo was divided into three segments. The event began with Fashion Bloggers Connect featuring local fashion bloggers Nicole Lindgren of Style Bust, Nicki Frye of Nickie Noel, Molly Covert of Rabbit Foot Fern and Alison Messinger of Eclectic à la Mode. Charleston Pierce held a very inspiring model boot camp. Seven teams competed in the styling competition for the most creative make-up and hairstyles. Judges included Greg Griffin of Barber Lounge, Brad Carrick of Solz Shoes, Mario Benton and Amy Soderlind of Refuses To Label. The fashion installation was presneted by Pink Weave, Sincerely Varunee and RockChiq with Kate Knuvelder’s jewelry collection. The event was held at Pigment Cosmetics.
SAN FRANCISCO FASHION AND MERCHANTS ALLIANCE, INC. is a California non-profit corporation, the leading institution in the San Francisco Bay Area’s fashion industry. SFFAMA, Inc.is a social development network that champions various sustainable projects in support of the thriving local fashion industry in the San Francisco Bay Area.
By utilizing the latest technology in social media marketing and hosting innovative industry-related events, SFFAMA, Inc. promotes creative synergy and productive business opportunities for our members.
- READ TESTIMONIALS ABOUT SFFAMA.
For more information contact: Owen Geronimo, SFFAMA Founder at contact@sffamainc.org.
COMING SOON: THE BEAUTY EXPO, PRET-A-PORTER SF, SAN FRANCISCO FASHION WEEK ™ 2011. Watch videos @ SFFASHIONTV . JOIN SFFAMA. Follow @SFFAMA
