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San Francisco Fashion Week 2011: Recap, Workshop & Fashion Exhibit Videos


JOIN SFFAMA. Follow @SFFAMA. For media relations, contact Owen Geronimo -at- contact@sffamainc.org.

San Francisco Fashion Week 2011 : ONLINE BUZZ

“ Of all the various organizations that have attempted to throw a formal week-long showcase featuring local designers over the years, the San Francisco Fashion and Merchants Alliance (known locally as SF FAMA) appears to be one group that has a strong chance of making it happen.  The most frequent hosts of local events, including Pret-a-Porter, and Fashion Feud, SF FAMA has survived many roadblocks and setbacks including the contentious 2010 season when gossip, in-fighting, and widespread hostility threatened to undo the entire local industry, to comeback with more members and more sponsors than ever before.  This year the group builds on its 2010 Fashion Weekend event with multiple days of meet-ups, workshops and shows. ” Article excerpt (resource) from STYLE WYLDE. 


 

 JOIN SFFAMA. Follow @SFFAMA. For media relations, contact Owen Geronimo -at- contact@sffamainc.org.

Fashion Minutes with the judges of THE BEAUTY EXPO 2011

SFFAMA would like to THANK all the judges of THE BEAUTY EXPO 2011.

Greg Griffin of The Barber Lounge @ The Beauty Expo 2011 from SFFAMA on Vimeo.

Amy Soderlind of Refuses to Label @ The Beauty Expo 2011 from SFFAMA on Vimeo.

Brad Carrick of Solz Shoes @ The Beauty Expo 2011 from SFFAMA on Vimeo.

Mario Benton of Mario B. Productions @ The Beauty Expo 2011 from SFFAMA on Vimeo.

This year’s Beauty Expo was divided into three segments.  The event began with Fashion Bloggers Connect featuring local fashion bloggers Nicole Lindgren of Style Bust, Nicki Frye of Nickie Noel, Molly Covert of Rabbit Foot Fern and Alison Messinger of Eclectic à la Mode. Charleston Pierce held a very inspiring model boot camp.  Seven teams competed in the styling competition for the most creative make-up and hairstyles. Judges included Greg Griffin of Barber Lounge, Brad Carrick of Solz Shoes, Mario Benton and Amy Soderlind of Refuses To Label. The fashion installation was presneted by Pink Weave, Sincerely Varunee and RockChiq with Kate Knuvelder’s jewelry collection. The event was held at Pigment Cosmetics.

SAN FRANCISCO FASHION AND MERCHANTS ALLIANCE, INC. is a California non-profit corporation, the leading institution in the San Francisco Bay Area’s fashion industry. SFFAMA, Inc.is a social development network that champions various sustainable projects in support of the thriving local fashion industry in the San Francisco Bay Area.

By utilizing the latest technology in social media marketing and hosting innovative industry-related events, SFFAMA, Inc. promotes creative synergy and productive business opportunities for our members.

For more information contact: Owen Geronimo, SFFAMA Founder at contact@sffamainc.org.

COMING SOON: PRET-A-PORTER SF, SAN FRANCISCO FASHION WEEK ™ 2011. Watch videos @ SFFASHIONTV  . JOIN SFFAMA. 

Open Calls. San Francisco



  • Open Casting Call In San Francisco For Contagion. The feature film CONTAGION is coming to San Francisco and the Bay Area! Directed by Steve Soderbergh starring Matt Damon,Kate Winslet and Jude Law, CONTAGION is an action-thriller about an international team of doctors hired by the CDC to prevent the global outbreak of a deadly virus. KEEP READING…

  • Open Call: Experienced Sample Sewers for Chaiken & Capone. Chaiken & Capone is looking for a sample room or experienced sample sewers that can sew silk chiffon and silk charmeuse for few next weeks. Please call  415.777.1895 x 16 or call Heather at 415.786.9412. KEEP READING…

  • Open Call Female Model (Runway) for PROJECT SAN FRANCISCO. Feb. 17, 2011. San Francisco venue. PROJECT SAN FRANCISCO is an annual runway event that serves as a platform for recent graduates and alumni from fashion schools and universities. This event will showcase their collection as recent graduates embarking in their prospective career in the fashion industry. This year’s event is also a benefit for Dress For Success & San Francisco Fashion And Merchants Alliance. Presented by: Eventbrite. Fashion Production by: SFFAMA. APPLY HERE. BUY TICKETS @ EVENTBRITE


  • Promotional Model Needed. GMR is helping to launch a liquor promotion at various bars and nightclubs in the Berkley/San Fran area! We are looking for 10-12 outgoing and energetic Brand Ambassadors to help us get this party started in your area! KEEP READING…

  • Open Call Male Model for ALLEY COLLECTION. No experience necessary. Audition required. Requirement: Height - 5’8” and over. Must be able to walk the runway. Event date: March 12, 2011. Location: SF Design Center. KEEP READING…

Open Call. Got The Looks?

  • Designer: ANYA TATARENKO (Model: Shai White). Photography: Doug Birnbaum

  • Designer: Simply Varunee


Break into San Francisco’s fashion industry. Chance to wear designs from the above designers. OPEN CALLS for 2011 begins with (1) Fashion Feud Finals 2011, (2) Art Inspiring Hope, En Vogue 2011 (2) Style Week SF 2011 (3) Pret-A-Porter SF 2011, (4) San Francisco Fashion Week ™ 2011, For more info, visit: OPEN CALL & CASTINGS

Join SFFAMA. Join the conversation @ FACEBOOK