Open Call. Got The Looks?

  • Designer: ANYA TATARENKO (Model: Shai White). Photography: Doug Birnbaum

  • Designer: Simply Varunee


Break into San Francisco’s fashion industry. Chance to wear designs from the above designers. OPEN CALLS for 2011 begins with (1) Fashion Feud Finals 2011, (2) Art Inspiring Hope, En Vogue 2011 (2) Style Week SF 2011 (3) Pret-A-Porter SF 2011, (4) San Francisco Fashion Week ™ 2011, For more info, visit: OPEN CALL & CASTINGS

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'Fashion Bloggers Connect' @ Indie Bazaar

Mira Torres of The Beauty Bohemian @ FASHION BLOGGERS CONNECT at Indie Bazaar. 

FASHION BLOGGERS CONNECT @ Indie Bazaar with Krisitina Hontalas of SF Fashion TV, Justyna Wilson of Moda Epidemic, Jessica Schoefer ofFashion Network Association, Alison Mesinger of Eclectic à la Mode, and Pamela Sukeforth of Shop Fashionistette

FASHION BLOGGERS CONNECT @ Indie Bazaar with Jessica Schoefer of SFSU’s Fashion Network Association, Alison Mesinger of Eclectic à la Modeand Gautam Sodera of The Avantgardist

Maggie Alhadeff of Mimosas In Bed shared her tips about blogging to San Francisco State University’s Fashion Network Association production team @ FASHION BLOGGERS CONNECT at Indie Bazaar . Photo by: Jennymay Villarete, SFStation

Nicole Lindgren of Style Bust being interviewed by Jessica Schoefer, PR for SFSU’s Fashion Network Association for SFFashionTV.com @ FASHION BLOGGERS CONNECT at Indie Bazaar. Photo by: Nichole Albright


Ranier Falco of The Falco @ FASHION BLOGGERS CONNECT at Indie Bazaar.

Derek Jones of Live Heart Felt FASHION BLOGGERS CONNECT at Indie Bazaar . Photo By: Ranier Falco

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SFFAMA: The Year In Review: STELLAR 3: San Francisco Fashion Awards (tm) 2010


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Photos By: Del Geronimo, Doug Birnbaum, Steve Han, Carolina Ramirez, Ranier Falco, Avalonne Summers, Ron Fulcher

STELLAR 3. The Third Annual San Francisco Fashion Awards ™ 2010 On August 29, 2010, Sunday, accolades will be presented at ‘The Third Annual: San Francisco Annual Fashion Awards ™’ ceremony produced by Del Geronimo.

San Francisco’s fashion community will celebrate the accomplishments of the best groundbreakers in the local fashion industry that have pushed it to the next level of creativity. The mission of this award show is to honor the most relevant talents that have contributed innovative and social change in the ongoing fashion evolution of San Francisco.

This year’s ceremony will be held at Pigment Cosmetics located at One Market Street in the Landmark Building in San Francisco. The gala starts at 2pm with drink spirits, music and entertainment. The award ceremony and fashion show featuring B Spoke Taylor and Coral Castillo will commence at 4pm. PR/ Creative Director: Owen Geronimo. Event Partners: San Francisco Fashion And Merchants Alliance, Pigment Cosmetics, City Model Management, SFIEC, EVS Lab and Mission Bicycle Company

8 Questions. Fashion & Tech Series with Julie Chiem of She Wears, She Shares

SFFAMA: Tell us about yourself and what you do.

JC:   I’m Julie Chiem and I run She Wears, She Shares, a style blog where I post my daily outfits and pieces I’m currently inspired by. I always use to bookmark every item, image or artwork that was appealing to me, but would never refer back to it. It just became a long forgotten list. Starting a blog allowed me to deposit all my images into one spot which made it easier in a visual sense.

CONTINUE READING ARTICLE via: FASHION&TECH

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Ecopreneurs : Blogging About Eco Products & Social Media Workshop

Blogging About Green and Eco Products. Featuring: Ciara Peter/ Animal Friendly Shopping, Domenica Peterson/ Global Action Through Fashion, Jules Lauren Vasic/ The Green Stylist, J. David Watson/ iZigg and Steffany Boldrini. BOOK/ RSVP Here


DISCUSSIONS:

  1. What is the idea behind your product or your blog (site)?
  2. Why are eco-products (green/ sustainable) relevant to market/sell or write about?
  3. How do you apply technology in marketing your green product? What do you utilize in using social media? (Open Apps: Twitter, etc’s, Mobile Tech and Apps)
  4. Who is your target market? Who are your followers? Who are your clients?
  5. How do you buy green? What should the public be aware of in buying green products?
  6. What do you think about the local green movement? Where can the public find more about other green services or events that showcases the green movement?
  7. How do you educate the public about your green product?
  8. Do you consider yourself as a green activist, how has it changed your life?
  9. What type of impact do you think are you contributing by being eco-conscious.

SFFAMA 2010 - The Year In Review: SAN FRANCISCO FASHION WEEK (tm) THE RE-INVENTION


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SFFAMA: The Year In Review: San Francisco Fashion Week ™ 2010: THE REINVENTION. Photography By: DEL GERONIMO, DOUG BIRNBAUM, MARIO ESCO, STEVE HAN. PR/Marketing/ Creative Director: OWEN GERONIMO. Produced by:SFFAMA (San Francisco Fashion And Merchants Alliance). San Francisco Fashion Week ™ is a registered trademark of San Francisco Fashion And Merchants Alliance, Inc. 

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HAPPY NEW YEAR !!!

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SFFAMA - The Year In Review: THE BEAUTY EXPO 2010


Find more photos like this on SFFAMA: Fashion For The People. Photography By: ALEX ALVARENGA, BARNEY CHEN, DEL GERONIMO, RON FULCHER, TED LOH, TERRENCE CAI 


THE BEAUTY EXPO 2010. The First Annual “Beauty Expo” and “Top Stylist Competition”. Makeup stations provided by Pigment CosmeticsHaistyling tips from Hairplay and Hairplay Products. PR/ Creative Director: Owen GeronimoProduced By: SFFAMA

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SFFAMA: The Year In Review, FASHION MASH-UP 2010


Find more photos like this on SFFAMA: Fashion For The People . Photographers: ALEX ALVARENGA, DEL GERONIMO, LINDA MARTINO, NICOLE ALBRIGHT, RANIER FALCO

THANK YOU To All Speakers. About ’FASHION MASH-UP’ (previously called The Economics Of Art’). Our mission is to provide an open dialogue to engage in a forum which discusses the idea of the economics of art. This series is focused on how to develop innovative solutions that address the impact of our nation’s financial crisis on creative industries.

As a thriving epicenter of independent talents, ‘FASHION MASH-UP“ (previously called The Economics Of Art) feature local artists, fashion designers, bloggers, retailers and tech savvies in an effort to brainstorm and share new business solutions and to create an exchange network amongst peers in San Francisco’s fashion and art community. Media Contact: OWEN GERONIMO. Presented By: SFFAMA. Location: PIGMENT COSMETICS

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SFFAMA - The Year In Review: PRET-A-PORTER SF 2010


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SFFAMA: The Year In Review: PRET-APORTER SF 2010. Photography By: DEL GERONIMO, DOUG BIRNBAUM, Monica Foronda, STEVE HAN, TERRENCE CAI, TOM HWANG. PR/Marketing/ Creative Director: OWEN GERONIMO. Produced by:SFFAMA (San Francisco Fashion And Merchants Alliance).  Location: PRESS CLUB. THANK YOU to all the SPONSORS, models and designers. 

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SFFAMA 2010 - The Year In Review: THE ECONOMICS OF ART


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SFFAMA: The Year In Review: THE ECONOMICS OF ART. Photography By: ADAM YANO, DEL GERONIMO & JOSH MEHLER/ Transluschent Studios. PR/Marketing/ Creative Director: OWEN GERONIMO. Produced by:SFFAMA (San Francisco Fashion And Merchants Alliance).  Location: THE BARBER LOUNGE. THANK YOU to all the models, speakers and designers. 

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The Year In Review: San Francisco Fashion Week (tm) 2010: THE REINVENTION (Behind the Scenes)


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SFFAMA: The Year In Review: San Francisco Fashion Week ™ 2010: THE REINVENTION. Photography By: STEVE HAN. PR/Marketing/ Creative Director: OWEN GERONIMO. Produced by:SFFAMA (San Francisco Fashion And Merchants Alliance). San Francisco Fashion Week ™ is a registered trademark of San Francisco Fashion And Merchants Alliance, Inc. 

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SFFAMA: The Year In Review: San Francisco Fashion Week (tm) 2010: THE REINVENTION


Find more photos like this on SFFAMA: Fashion For The People

SFFAMA: The Year In Review: San Francisco Fashion Week ™ 2010: THE REINVENTION. Photography By: MARIO ESCO. PR/Marketing/ Creative Director: OWEN GERONIMO. Produced by: SFFAMA (San Francisco Fashion And Merchants Alliance). San Francisco Fashion Week ™ is a registered trademark of San Francisco Fashion And Merchants Alliance, Inc. 

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Influencers: Documentary by Paul Rojanathara and Davis Johnson

INFLUENCERS is a short documentary that explores what it means to be an influencer and how trends and creativity become contagious today in music, fashion and entertainment.

The film attempts to understand the essence of influence, what makes a person influential without taking a statistical or metric approach.

Written and Directed by Paul Rojanathara and Davis Johnson, the film is a Polaroid snapshot of New York influential creatives (advertising, design, fashion and entertainment) who are shaping today’s pop culture.

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