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SF FASHION WEEK

San Francisco Fashion Week ® 2012: After Party #SFFW #SFFW12

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[ Creative Direction & Photos by: Owen Geronimo ]

#SFFW #SFFW12 #SFFW2012 #SFFASHION #SFFASHIONWEEK #SAN FRANCISCO FASHION #SFFAMA #SAN FRANCISCO FASHION WEEK #FASHION SF #FASHION WEEK SF #SAN FRANCISCO FASHION #FASHION WEEK

For ideas, marketing inquiries, media relations, strategic partnership, product promotions, sponsorship opportunities and booking info. Contact: Fashion Tech PR: Owen Geronimo or send an email to: info@fashiontechpr.com

San Francisco Fashion Week ® 2012: Opening Party [Recap / Part 2] #SFFW12

[ Photos by: Owen Geronimo ] #SFFW #SFFW12 #SFFW2012 #SFFASHION #SFFASHIONWEEK #SAN FRANCISCO FASHION #SFFAMA #SAN FRANCISCO FASHION WEEK #FASHION SF #FASHION WEEK SF #SAN FRANCISCO FASHION #FASHION WEEK

San Francisco Fashion Week ® 2012: Opening Party. 09.24.12 Astro Studios

San Francisco Fashion Week ® 2012 #SFFW12 Week Schedule & Tickets


#SFFW12 WEEK SCHEDULE

  • 09/24 : Opening Party. Astro Studios, 348 6th Street, SF / Tickets
  • 09/25 : Fashion+Tech Expo & Social Media Panel. Citizen Space, 425 2nd Street #100, SF / Tickets
  • 09/26 : Dapperhood Menswear Styling Network Launch Event. R State Store San Francisco, 272 Sutter Street, SF/ Tickets
  • 09/27 : SFMADE & Fashion SF Initiative. Building The Sewn Products Infrastructure in SF. NextSpace, 28 2nd Street, SF/ Tickets
  • 09/28 :  Stellar SF Fashion Awards 2012 & SFFW12 Runway #1 Emerging Designers. Astro Studios, 349 6th Street, SF. Tickets
  • 09/29  : [Day] Innovation Management Institute’s Future of Fashion Gameference. Astro Studios, 348 6th Street, SF/ Tickets
  • 09/29 : [Evening] SFFW12 Runway #2 Ready To Wear.  SOMArts 934 Brannan Street, SF /  Tickets
  • 09/30 : SFFW12 Runway #3 Couture & Avant Garde. Nissan Infiniti San Francisco, 1395 Van Ness Street (at Bush), SF / Tickets
  • PURCHASE TICKETS HERE.

360Fashion Sews Up San Francisco Fashion Week ® 2012 with Mobile Event Guide App for Every Mobile Phone #sffw #sffw12

360Fashion Sews Up San Francisco Fashion Week ® 2012 with Mobile Event Guide App for Every Mobile Phone

September 24, 2012 – San Francisco, CA – 360Fashion Network is proud to offer the SFFW12Mobile Event Guide to the fashion and technology forward audience of San Francisco Fashion Week ® 2012 (SFFW12).

The Mobile Event Guide is one application that is made possible through by the360Fashion MobileMags platform which have been used by Fashion Week events in Europe, China and Australia. And now in San Francisco. The SFFW12 Mobile Event Guide, works on all mobile handsets, and lists the overview of events. Share your chosen events with friends and other fastionistas via twitter, email, or SMS. The event guide is downloadable to smartphones and low-end handsets by scanning the QR code or visiting: http://mobilemags.mobi/15046 in any mobile browser.

SFFAMA announced its plans for San Francisco Fashion Week ® 2012 (SFFW12) presented byStylet.ag, which takes place September 24, 2012-September 30, 2012. The week-long event will feature fashion events and technology workshops with runway shows for Avant Garde, Ready-to-Wear, Menswear, Emerging Designers and the 5th Annual San Francisco Fashion Awards.
Highlighted events have their own pages providing specific details, icons to call event locations, buy tickets:

“We love the way SFFAMA is bringing fashion and technology together to boost  San Francisco’s Fashion Week around the globe. The Mobile Event Guide supports the emerging San Francisco fashion industry and helps everyone find the right event for their business.” Says Anina Net, CEO of360Fashion Network. This year’s theme for SFFW12 is the “United States of Fashion” celebrating the
diversity and innovation of local and international talents, showcasing fashion and technology atFashionTechSF.org’s Fashion+Tech Expo. Be sure to stop by the SFFW12 Fashion+Tech & Expo Social Media Panel and talk with Joanna Weidenmiller about our 360Fashion MobileMags platform and take your brand mobile.

About 360Fashion MobileMags
360Fashion MobileMags solution is a do-it-yourself online mobile app creation tool for professionals to create event flyers, look-books, and product flyers that work across a wide range of handsets. www.360fashion.net/mobile-mags | contact: joanna@360fashion.net

2011: The Year in Review | San Francisco Fashion Week (tm) 2011 Runway 3

Join SFFAMA, Follow SFFAMA, Like SFFAMA. For media relations,publicity, sponsorship opportunities and booking info, please contact Owen Geronimoor send an email  to contact@sffamainc.org

Ken Chen & Vayaro @ SF Fashion Week 2011

[ Below Photos by: KRIS CHU. © 2011. SFFAMA, Inc. All Rights Reserved. No images located within this site may be reproduced or transmitted without permission of the copyright owner.  ]

[ Above Photos by: KRIS CHU. © 2011. SFFAMA, Inc. All Rights Reserved. No images located within this site may be reproduced or transmitted without permission of the copyright owner.  ]

  • KEN CHEN is dedicated to making extravagant yet elegant designs for the modern fashion conscious individual. Taking influences from the entertainment world, architecture, and a higher quality of life, these concepts are intended to not only to harbor new ideas but also to empower you with the strength to stand by them.
  • VAYARO was the idea, born from vision and creativity. Protected by our consciousness, yin and yang eventually find their balance. The light and the blade on which is dancing. Our belief and creative magic gleam through the texture of the fabric. Design and quality mean beauty and meticulous finishing. Our creations are bound to move you. You wear them on your skin but it is your soul they touch…Travel is life. Our travel bags are objects of art that take their owners on fantastic journeys with their soft touch, fragrant smell and meticulous finishing. Listen to them! They are talking to you. Our travel bags, made of genuine leather, non-ferrous and precious metals, semi-precious stones and gems, are uniquely designed and made specially for you. Every item is a genuinely designed, pure hand made piece of art.

San Francisco Fashion Week ™, 2011 is one of the many successful fashion events along, with Project San Francisco, The Beauty Expo, Fashion Feud, Fashion Mash-Up Workshops andPret-A-Porter SF that SFFAMA has produced and brought to fruition locally with founder/creative director, Owen Geronimo. To find more about San Francisco Fashion Week ™ 2011, visit:http://www.sanfranciscofashionweek.net/


  • See SF Fashion Calendar or Get Listed. 

Camelia Skikos @ SF Fashion Week 2011

[ Below Photos by: MARK STEPHAN. © 2011. SFFAMA, Inc. All Rights Reserved. No images located within this site may be reproduced or transmitted without permission of the copyright owner. ]

[ Above Photos by: MARK STEPHAN. © 2011. SFFAMA, Inc. All Rights Reserved. No images located within this site may be reproduced or transmitted without permission of the copyright owner. ]

CAMELIA SKIKOS. After completing a degree in Fashion Design at the University of Art in Romania, Camelia moved to London where she further defined more of her fashion studies while working as a Fashion Illustrator and Designer for various British brands.

In 2003 Camelia relocated to San Francisco where she accepted a position as a head designer at Levi Strauss. While working for Levi’s she was also designing for GAP and teaching Fashion Design at the Academy of Art University. Curently Camelia is working for her own label and continues teaching at the Academy of Art University in San Francisco. 


Camelia’s design philosophy stems from a continuing fascination with the human body form resulting in carefully orchestrated designs that fit to perfection. Her technique involves using geometric shapes and combining them with the human body. The result creates a multidimensional effect of innovation, dynamism and a sophisticated sense of femininity with an edge. All garments are made in California.

San Francisco Fashion Week ™, 2011 is one of the many successful fashion events along, with Project San Francisco, The Beauty Expo, Fashion Feud, Fashion Mash-Up Workshops and Pret-A-Porter SF that SFFAMA has produced and brought to fruition locally with founder/creative director, Owen Geronimo. To find more about San Francisco Fashion Week ™ 2011, visit: http://www.sanfranciscofashionweek.net/

SF Fashion Week 2011: Behind The Scene and Backstage

SF Fashion Week 2011 Backstage from SFFAMA on Vimeo.

SF Fashion Week 2011 Behind The Scene from SFFAMA on Vimeo.

SF Fashion Week 2011 Backstage from SFFAMA on Vimeo.

SF Fashion Week 2011 Fitting from SFFAMA on Vimeo.

San Francisco Fashion Week ™, 2011 is one of the many successful fashion events along, with Project San Francisco, The Beauty Expo, Fashion Feud, Fashion Mash-Up Workshops and Pret-A-Porter SF that SFFAMA has brought to fruition locally.To find more about San Francisco Fashion Week ™ 2011, visit: http://www.sanfranciscofashionweek.net/

SF Fashion Week 2011: Fashion Designers Spotlight

Avni Tridedi, Deirdre Wallace, Wen Guo, Jennifer Ly, Jackee Princeau, Michael Seneriches, Dahae Kim. READ DESIGNERS’ BIO.

SF Fashion Week 2011 Designers at Opening Party from SFFAMA on Vimeo. READ DESIGNERS’ BIO.


Jackee Princeau, Amanda Everest, Deirdre Wallace, Jennifer Ly, Camelia Skikos, READ DESIGNERS’ BIO.

Ken Chen @ Portfolio Night

Aya Yuroha & Diane O Collection for SFFW 2011

Tracy Wong @ Portfolio Night. Collection for SFFW 2011

Ben Raviv of Alphyn Industries

San Francisco Fashion Week ™, 2011 is one of the many successful fashion events along, with Project San Francisco, The Beauty Expo, Fashion Feud, Fashion Mash-Up Workshops and Pret-A-Porter SF that SFFAMA has brought to fruition locally.To find more about San Francisco Fashion Week ™ 2011, visit: http://www.sanfranciscofashionweek.net/. READ DESIGNERS’ BIO.

SF Fashion Week 2011: Couture/Avant Garde Recap

SF Fashion Week 2011: Ready To Wear Recap

SF Fashion Week 2011: Emerging Designers Recap

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