[ Michael A. Lesniak of OMGiLuv.It. Taken from Fashion Bloggers Connect during SF Fashion Week 2011. Photo By Dario Smith

[ Lawrence Norton of OMGiLuv.It. Taken from Fashion Bloggers Connect during SF Fashion Week 2011. Photo By Dario Smith

[ Taken from Fashion Bloggers Connect during SF Fashion Week 2011. Photo By: ASG Imaging ]

Summary: New mobile application let’s users find products they love and start trends through their mobile phones.

Washington, DC - San Francisco, CA (Sept 20th, 2011) - OMGiLuv.It. -
The OMGiLuv.It team took home the coveted Community Choice Award at Social Matchbox last Thursday night in Washington, DC. Founders, developers, marketers, angel investors, venture capitalists and journalists gathered at the Navy Memorial Center to listen to 5 minute pitches by each of the 10 finalists and ask questions.
OMGiLuv.It, pronounced ‘Oh my god I love it’, combines social photo sharing with a dash of game logic to reward users for uploading photos of products they love while shopping. Users can discover and share the products they love, contributing to trends that lead to rewards.
“We all have friends who find the coolest products, or set trends. Who always know where to find the best stuff”, says Co-Founder Aron Keuhenmann, “OmgIluv.It is a way to tap into all the local trends and hot products in your area.”
SMB’s  Community Choice Award is an audience vote in the form of attendees investing a majority of their $5M Social MatchBUCKS in the winning company. Previous winners include well known companies such as Hotpads.com, Living Social and TapMetrics.
Alpha Testers Wanted: OMGiLuv.Itenters private alpha this week and is seeking users in the San Francisco Bay Area and Washington DC. Plans for a public beta are scheduled for November. If you live in SF or DC and are interested in being an alpha tester go to http://www.omgiluv.it and sign up.

  • About omgiluv.it.  Founded in April of this year. OmgIuv.It and is located in Silicon Valley and Washington DC. For more inquiries about the company contact:
  • For technical Inquiries, Lawrence Norton, lawrence@omigluv.it
  • Press and other inquiries, Michael A. Lesniak, michael@omgiluv.it